Treatments at Pure Orthodontics

At Pure Orthodontics, all our treatments are suitable for both adults and children and are clinically proven to get the best results. If you're committed to straightening your teeth, come in for a free consultation and you can start treatment the very same day.



At Pure Orthodontics, we are the UK's top provider of Invisalign and the 14th leading provider in Europe.

Invisalign straightens teeth using a series of virtually invisible, clear plastic aligners. Unlike fixed braces they are removable and are custom-made to sit over your top and bottom teeth. Simply replace them every week as you progress through your treatment. They're comfortable, easy to wear and discreet.

To enhance the results we can achieve with Invisalign, we use Dental Monitoring. This advanced orthodontic system enables us to monitor your treatment remotely, via an app on your smartphone. All you need to do is post photos of your teeth to the app and we can assess how your teeth are progressing as per your customised treatment plan. This makes it easy to manage your treatment, reduces the number of appointments you need to come to our clinic for, and ensures good teeth health throughout your treatment.


Clear braces

Clear braces resemble traditional braces but use high-tech wires and clear, tooth-coloured brackets to give you a more discreet treatment solution. The key component of the highly efficient orthodontic system is the tie-less, self-ligating brackets.

Instead of using elastic bands to help apply pressure to your teeth, as is the case with traditional braces, self-ligating braces can be programmed so the archwire knows how much pressure to apply to the teeth to straighten them. It's a more efficient treatment system and produces a broader, more natural smile.

Clear braces

Hidden braces

Hidden braces, also known as lingual braces, are a great example of modern orthodontic technology. They offer one of the most discreet ways to straighten your teeth, providing the perfect cosmetic alternative to conventional braces. These braces consist of small brackets and wires which are expertly fitted to the inside surface of your teeth. Because the braces sit next to your tongue, no one can see them.

At Pure Orthodontics we use the Fusion lingual system which we believe gets the best results for our patients. Dr Reinach is a Certified Fusion Lingual System Practitioner and has a lot of experience treating patients with this orthodontic method.

Hidden braces


Teeth have a natural tendency to move once your braces or other orthodontic appliance have been removed. This is known as 'orthodontic relapse' and is the last thing you - or we - want. Retainers, which come in two forms - fixed and removable - prevent this movement from happening and ensure your teeth look as good in years to come as they do on the day your braces are removed.

A retention programme is individually tailored for each patient and includes a fixed bonded lingual wire and removable retainers.


Compare braces

When it comes to orthodontic treatment, there are plenty of options for straightening your teeth. But that doesn't make the decision of which method to choose any easier. That's why, at Pure Orthodontics, we offer a free initial appointment. This enables you to come in, speak with our Treatment Coordinator about your treatment options and make an informed choice.

If you're happy with our recommendation and would like to start treatment, we can get your journey underway on the same day.


As a guide, here are the key differences between treatment options:

Invisible Braces
Clear Braces
Hidden Braces
(Lingual braces)
Are the braces noticeable? No. These aligners are virtually invisible. Yes, they can be seen. No. These braces are virtually invisible.
Do they get good results? Yes, for both major and minor cases. Yes, for both major and minor cases. Yes, for both major and minor cases.
Will these braces affect my diet? No. You can remove the aligners and eat a normal diet. Yes, you will have to avoid eating hard, sticky foods. Yes, you will have to avoid eating hard, sticky foods.
Is it hard to clean my teeth? No. You can remove the aligners for brushing and flossing. It will be a little difficult but we will give you instructions. It will be a little difficult but we will give you instructions.
Are they comfortable to wear? Very. Yes, because the brackets are small so reduce the likelihood of irritation. Yes, once you get used to them being on the tongue-side of your teeth.
How much do they cost? We offer very competitive prices for this treatment. Lingual braces are one of the more costly treatment options but finance plans help make them affordable. We offer very competitive prices for this treatment.

Patient success stories

Incognito braces James' testimonial

Chelsea's Damon Clear Experience

Amanda's Invisalign testimonial

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Pure Orthodontics
6b Springfield Lyons Approach
Chelmsford Business Park

01245 46 3000

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